Particip: Offres d'emploi

Projet

Mise en œuvre du plan de communication stratégique de la délégation de l'UE aux Philippines

Monitoring and Evaluation Expert

Poste de travail

Monitoring and Evaluation Expert

Description du projet

The EU is one of the largest contributors to the Philippines in terms of development cooperation funds; jointly with the EU Member States, it is also the largest grant donor. In terms of economic relations, the EU as a whole is the fourth largest trading partner for the Philippines and one of the largest sources of direct investment in the country.However, the EU has a much smaller public presence in the imaginary of the Philippine public than what its real involvement should warrant.In January 2024 the TA to Implement the Strategic Communications Plan of the Delegation of the EU in the Philippines was awarded to PARTICIP and our TA team started supporting the EU delegation to enhance the EU's reputation and influence as a strategic and reliable partner to the Philippines, through more effective communication and visibility of EU's principles and values, external policies and actions. The EU Delegation to the Philippines is now embarking on a Brand Awareness Campaign (Annex 2) developed by Particip for the period 2024-2027. This forms part of the broader communication strategy (Strategy Note Annex 1) for the Delegation informed by research, focus group interviews, results of a global perception survey, with key messages and creative concept developed, and target audiences identified. As well, the campaign, with its various components, will be monitored over the long-term (2024-2027) to ensure its contribution toward achieving the overarching goal of enhanced awareness and perception among the target audience of the European Union as a strategic, reliable and long-term partner of the Philippines

Description de poste

General Objective

The general objective of this mission/assignment is to conduct long-term monitoring and evaluation for the campaign and its components from 2024-2027.The specific objectives of this assignment are as follows:

Conduct of a review of the monitoring and evaluation framework or logframe (annex 3) developed by the client based on baseline data identified in 2024 and other available data, analytics and desk research. Suggestion of improvements and identification of sources of information to be used.
Preparation of a biannual report from monitoring and evaluation efforts of the campaign, with analysis and recommendations in 2025, 2026 and 2027 to be incorporated in TA 6-monthly progress reports and updating KPI values of Logframe.
Support in monitoring of Indicators during our bigger specific advertising campaigns in 2025, 2026 and 2027.

Scope of Work

The assignment covers monitoring and evaluating the impact of the 4-year Brand Awareness Campaign with its annual sub-campaigns toward enhancing the awareness and perception of Filipinos about the EU and Global Gateway. The task also includes providing input and recommendations to the log frame developed by client covering the period of 2024-2027.

Deliverables/Outputs

The assignment shall have a duration of 65 working days.The required outputs/deliverables are as follows:

Report on the findings from the review of the monitoring framework and log frame with baseline data used, as well as recommendations for enhancing indicators and monitoring and evaluation for the 4-year campaign.
Two reports yearly, for a total of five reports on the results of the monitoring and evaluation of the campaign, informed by various sources (analytics from social media platforms, social listening etc).
Six-monthly updates to the log frame developed in 2025, 2026 and 2027, with analysis and recommended input/modifications to key performance indicators.

At the end of the assignment the Expert will submit to Particip a final report encompassing the support provided, all deliverables produced, and the challenges and the lessons learnt.

Conditions requises

General Qualifications and Skills

- A Master’s/Phd Degree in Communications, Marketing and/or Research, Public Relations or, in its absence, equivalent professional experience
- Fluency in spoken and written English is a must

General Professional Experience

- A minimum of 12 years of relevant experience in the field of Communication Research, Public Relations, Academia
- A minimum of 10 years working with clients and partners in the development sector, particularly in evaluating long-term communications, advocacy or social media campaigns

Specific Professional Experience

- A minimum of 5 years in producing performance reports, including analytics for communication and advocacy campaigns
- Experience in qualitative and quantitative methods; research developing M & E frameworks, use of log frames to track performance of long-term campaigns covering political, advocacy including brand awareness
- Experience conducting monitoring and evaluation for short to long-term campaigns to track performance on traditional/legacy and digital and social media platforms

Informations supplémentaires

Language: English

Location: Metro Manila, Philippines

ASEAN region, Asia

Philippines

Pièces jointes

Durée de la mission

30/09/2025 - 30/12/2027

Date limite de dépôt des candidatures

15/09/2025

Type d'emploi

court terme

Statut de travail

mise en œuvre

Référence de projet

23-0030-000-PHL-StratCom