The overall objective of the project is the development and reinforcement of the communication and visibility of the 'Making a success of advanced status' programme.
Specific objectives:

• Implement the RSA communication and visibility strategy as a tool and vehicle for the regulatory convergence process towards the EU;
• Promote the benefits, challenges and opportunities of Morocco's regulatory convergence process by implementing the communication and visibility strategy for the benefit of the identified target groups;
• Engage the public sector, the private sector and the civil society related to the reforms by the RSA programme;
• Strengthen the process of consultation between the public sector, the private sector and civil society in sectors related to the RSA programme;
• Inform the RSA stakeholders about the instruments proposed by the program (TA, twinning, TAIEX, SIGMA projects) and the way to have access to these actions.